Why Not
One of the things I always struggle with is procrastination. People are often surprised by this and say to me “How is this possible? You seem to get so much done!” Well, the reason I appear to get so much done, is that I’m avoiding the hard stuff that I should be...
The 4 Pitches You Need
Several years ago, I worked with a client who had to give a three-minute pitch in order to qualify for millions of dollars in research funding. He spent the whole of the three minutes explaining how brilliant he was and the work he had done previously. And I thought...
Understanding your audience
Good presentations do not happen in isolation – if it’s all about you and your message, you are missing 50% of the equation.Persuasion means to win others over, not defeat them. In order to do this you need to uncover the audience’s wants and needs.Get curiousQuestion...
Turning complaints into compliments
In 2008 a young musician named Dave Carroll was flying with his band from Halifax Nova Scotia to Omaha Nebraska. He wrapped his Taylor guitar carefully and placed it in a hard carry case. He labelled it is fragile and handed over to the airline. At the stopover in...
Presenting Your Research
I was asked the other day what I like most about my job. My answer came easily. What I most enjoy about my job is helping smart people explain what it is they do. I’ve been doing a bit of this lately having facilitated a number workshops for researchers and academics...
Sharon Ferrier, through her business ‘Persuasive Presentations’ consults to organisations and individuals who have a need to improve their communication, presentation skills and confidence in public speaking.