How to Pitch to a Shark

How to Pitch to a Shark

Heather Day appeared on Shark Tank in 2017 with her product Hay Day Butter.  She approached me after attending my Perfecting Your Pitch seminar as part of the eChallenge program hosted by the University of Adelaide. Here are 5 tips I coached Heather on to win her...
A Great Idea Is Not Enough

A Great Idea Is Not Enough

Mark Randolph is the co-founder and past CEO of Netflix. 25 years ago he had a great idea, in fact he had hundreds of them, ranging from customer surfboards through to personalised dog food. The idea that grew legs after being tested was Netflix.  Netflix started as...