The Rules of Attention
I was delivering my Persuading Up workshop this week and we were talking about persuasive writing. As you know I’m a big fan of clarity, but one participant said her director took it to a new level. “My communication needs to be delivered in three...
Why Not You?
Last week Rachel Entrekin set a new record as the fastest person to complete the Cocodona 250 — one of the most brutal ultra marathons on the planet. Across 253.3 miles of desert and mountainous terrain, runners face more than 38,000 feet of climbing, remote trails,...
When building a bridge it’s the small interactions that matter
I met with a client to discuss a workshop I’m developing, and before either of us realised it we were deep in a conversation about parenting and leadership. He was telling me about a book he’s reading and how he has had to unlearn the leadership lessons he inherited...
Everything Starts with Assertive Communication
When I first started my business, I was working with an organisation that was conducting team appraisals for a pharmacy group. My task was to meet with all the employees to get an understanding of their wants and needs within the team and to pass on any concerns. One...
We Cannot Not Communicate
Yesterday LinkedIn released Australia’s inaugural list of #SkillsOnTheRise for Australia in 2025, a data-backed ranking of the 15 skills that professionals are prioritising now. No surprise that AI is #1 but it is #2 that made me smile. An oldie, but a goodie:...
Sharon Ferrier, through her business ‘Persuasive Presentations’ consults to organisations and individuals who have a need to improve their communication, presentation skills and confidence in public speaking.